Example: iTrust AG, Cham and Widnau
Designing a clear, user-friendly website concept is a craft. It is influenced by work and life experience, knowledge of the relevant industry and an ability to think analytically and employ strategic planning. Websites need to be easily found, generate both interest and questions, provide substantial information, create an emotive impression and, increasingly, help recruit future employees. To ensure all these elements come together, it is essential to develop a comprehensive concept. Through the concept the goals of the company are defined, how these goals can be achieved and target audiences can be addressed. Keywords, key visuals, main messages and the desired tone used to frame the site, as well as the content management system to be used, must be established early on. Only then can a designer begin to create a blueprint for the site.
iTrust AG, an ICT consulting firm, system integrator and software developer with offices in Cham (Zug) and Widnau (St. Gallen), wanted a completely new website. Within the realms of online marketing, we worked on a concept that demonstrated an overview of the various offerings from iTrust, enabling visitors to recognize at first glance where they need to go to find the information they are seeking.
Implementation: Screen Concept, Steinhausen
This is only one example for a website concept. Please contact us for more samples.